Company Profile

MasterDrive is a results-driven, driver training organisation that engages with and assists companies in managing driver risk interventions.

The company was established in 1999 and became part of the RAC Group (established in 1997) some 9 years later – in 2008 – and has expanded its field of operation to cover the African continent with dedicated branches in SA’s three main centres.

To that end MasterDrive has a dedicated team of professional, internationally accredited instructors who deliver training on a range of programs that encompass the full spectrum of vehicles – from motorbikes to cars to busses and trucks.

In addition to delivering internationally proven defensive driving courses the company also offers training required by legislation – dangerous goods and forklift – bespoke courses are also available to corporates and emergency services, all with a view to changing and developing driver behaviour.

The company’s proven track record with a number of SA’s top 500 companies ensures that it is a viable operation providing a platform for rolling out its own BBBEE transformation program that contributes toward the wellbeing of all South Africans.

MasterDrive also boasts a proud record of supporting a number of NPO’s whose drive is to educate road users on safety and so enhance the profile of changing behaviour by whatever reasonable means it can promote and offer. These include, but are not limited to, Psychometric assessments, on-road assessments and corporate safety events.

The MasterSuite of products include:

  • MasterDrive
  • MasterBiker
  • MasterTrucker
  • MasterFleet
  • MasterDriver
  • MasterTorque(online motoring publication)

Our Why is summed up as follows:

Making a difference, one day, one kilometre, one life at a time!!!


To be the most effective, efficient provider of training interventions that speak to drive behavioral change. This change to be felt across the whole spectrum of our existing, future as well as unknown clients and which will span all industries and institutions, being driven by technology that caters to, and for all participants in a cost sensitive manner.


Our mission is to revolutionize health, safety and prevention initiatives and interventions by empowering road users through innovative methods and campaigns that promote educated decision making through learned behaviour change and experiential driving and riding.